Ohio News Network (TV Station)

Ohio News Network is a Columbus, Ohio cable television station.

Station Owner
The Dispatch Broadcast Group

Use of Video News Releases and/or Satellite Media Tours
In the 6am news bulletin on January 31, 2006 the station broadcast an uncut but re-voiced video news release (VNR) produced by Medialink Worldwide for Siemens AG on the car cockpit of the future. 

Response to Report
The Columbus Dispatch reported:
 * ONN News Director Greg Fisher acknowledged using the video news release, and said, "There should have been proper disclosure on the screen."
 * Although such materials can have a place when used appropriately, Fisher said, the cable-news network's policy is not to use them without informing viewers of the source.
 * "It is worth noting that the information did air on a lifestyle, non-news portion of a program called Technology Tuesday," he added. "But, again, we should have been employing proper disclosure on screen."

Contact Details
The Ohio News Network 770 Twin Rivers Drive Columbus, OH 43215 Phone: 614-280-3600 Fax: 614-280-3615 Web: http://www.onnnews.com/

SourceWatch Resources

 * Audio news releases
 * B-Roll
 * Brand Hype
 * Branded Entertainment
 * Media releases
 * Satellite Media Tours
 * Radio Media Tours
 * Public Service Announcements
 * Video news releases: PR for California's Schwarzenegger administration