General tobacco industry documents about reframing the debate away from health

List below documents about reframing the debate away from health:


 * Reframing the Debate Communications Plan (Philip Morris, 2000, lists goals for reframing debate)
 * Czech Report (text) (Philip Morris, early deaths save money)
 * 1989 Draft Tobacco Institute Strategy Speech

search_term="reframe debate" Also try searching on "shift debate"