Edward T. Popper

Edward T. Popper, Ph.D. (Marketing Professor, Northeastern U, Anti-Tobacco Expert): Edward Popper was a professor of marketing at Bryant College in Smithfield, RI in 1991. When discussing denicotinized cigarettes, Popper said, "Nicotine doesn't have to do with flavor or image; it has to do with physiological alternation". "When you're talking about less nicotine, you are in fact making a health claim" (WSJ 3/28/91).

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