Paul Baverstock

Paul Baverstock has been appointed to "to handle the strategy for Tory 'bruiser' Kenneth Clarke's leadership campaign" to head the British Conservative Party, PR Week reported in September 2005. 

Prior to joining Clarke's campaign Baverstock had been the head of the corporate practice of the UK office of Ketchum but with a European and global role.

Baverstock was director of strategic communications for the Conservative Party until November 2003 when a shake-up of staffing followed a review under the new Conservative Party leader, Michael Howard. According to PR Week Baverstock's role at Ketchum was to "knit together its PA, financial relations and stakeholder research functions."

"[Baverstock] will have opportunities at European and global level. He has access to captains of industry, media, and politics," said Ketchum's UK CEO, David Gallagher. 

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