A. Kornheiser

A. S. Kornheiser was with Brown & Williamson's Research & Development Department, c. 1978. A. S. Kornheiser studied and produced marketing reports for B&W describing consumer reactions to various cigarette characteristics (different types of filters, lengths, odors, etc.) and also studied the sensory effects of additives, attitudes of "lights" smokers. No first name is available.

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