Judith T. Phair

Judith T. Phair is the President and Chief Executive of the Public Relations Society of America. She is also President of her own PR company, PhairAdvantage Communications.

In a letter to the editor of the New York Times, Phair defended the use of video news releases. The PRSA code, Phair wrote, requires producers to clearly identify "to TV stations the source of the video, for whom it was produced and avoiding the narrator's use of the word 'reporting.'" In Phair's view the news stations carry "the responsibility to provide full disclosure to their viewers."

Contact details
PhairAdvantage Communications 8421 Cherry Laurel Ct Laurel, MD 20723 Phone: 301-317-8243 Fax: 301-725-2382 Email: jphair AT phairadvantage.com Web: http://www.phairadvantage.com

Other SourceWatch resources

 * Fake news

External resources

 * "Hidden News and Government Spin", Letters to the Editor, New York Times, March 16, 2005.
 * Public Relations Society of America, "PRSA President and CEO Judith T. Phair To Testify During Senate Committee Hearing On Pending Video News Release Legislation", Media Release, May 10, 2005.
 * "The Testimony of Ms. Judith Turner Phair President & CEO, Public Relations Society of America", U.S. Senate Committee on Commerce, Science & Transportation, May 12, 2005. (On Video news releases).
 * "Kerrigan Hits Phair "Trust" Remork", O'Dwyer's PR Daily, May 23, 2005. (Sub req'd.)
 * Judith Phair, "Challenges Facing the Public Relations Industry", Speech to the Annual General Meeting of the Chartered Institute of Public Relations, June 14, 2005.
 * Public Relations Society of America, "Executive, Congressional and Consumer Attitudes Toward the Media, Marketing and Public Relations Profession Survey Highlights", November 2005.
 * Harris Interactive Public Relations Research, "Executive, Congressional and Consumer Attitudes Toward Media, Marketing and the Public Relations Profession", Public Relations Society of America, November 2005.